How to Turn Photos Into a Virtual Tour for Real Estate?
In the world of real estate, a virtual tour is one of the most useful tools for attracting potential buyers. It is a convenient way for buyers to get a taste of a property, and it can save you and your realtors valuable time. Creating and publishing a virtual tour for your listing can be a fun and easy process. However, before you jump into the fray, it is important to know what to expect. Here are some tips for creating a believable virtual tour that will stand out among the competition.
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You’ll need a camera and tripod to produce a decent-looking virtual tour. A DSLR is the best bet, and you can pick up a fisheye lens adapter for under a hundred dollars. This will give you an interesting angle at the home’s exterior and interior. You’ll also want a tripod with a bubble level.
The software that you use to create your virtual tour should have all the features you need, but you’ll probably need some post-production work. This includes adjusting lighting and color, removing unwanted objects, and adjusting white balance. Photo editing can help you fix those minor mistakes. Some programs will automatically put the photos in the right order when you upload them.
Another thing to look for is the software’s ability to display multimedia content. Depending on your chosen system, you may be able to insert videos, pictures, or even music. Some programs allow you to embed a map or a menu to guide the user around the home.
A good virtual tour focuses on the home’s major selling points. Make sure to include the kitchen, bath, and front yard. You can also consider a gallery of available rooms or a pop-up view of a room. When you publish a virtual tour, you’ll have a handy link to share with your prospective buyers.
One of the best ways to achieve a believable virtual tour is by completing pre-listing updates. For example, you can move furniture, close doors, and change the environment to hide items that you don’t want your potential buyers to see. Also, if possible, try to work around obstructions, like a tree or an electric pole.
Getting the right lighting and adjusting the camera angle is essential for a good virtual tour. A clearer view will give you the best final product. Be sure to avoid reflections as well.
While a 360-degree photo is a great way to highlight your property’s major selling points, they can come at a price. Ineffective 360-degree tours can cost you both time and money. If you want to create a virtual tour with some serious wow factor, consider a third-party service, such as Matterport. They can capture a lot of information from your tour and process it into a 3D model in the correct order.
As a bonus, you may be able to add a company logo to your home’s virtual tour. Although this may not be the most effective use of your time, it will be the first thing buyers will see when they visit the listing.