How to Get Real Estate Photography Clients
Real estate photography is a highly competitive industry, but you can find plenty of new clients in your area if you know where to look. With some hard work, you can start building a portfolio of quality real estate photos and land your first job as a professional photographer.
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Marketing Your Business
The key to attracting real estate photography clients is to make your business as easy to find as possible online. One of the easiest ways to do this is by creating a stunning real estate portfolio website, where you can showcase your latest work and promote your services.
You can easily build your portfolio in a matter of minutes using Zenfolio website templates. This will help you to stand out from the competition and boost your credibility as a professional photographer.
Bracketing Exposures
The lighting for a home’s interior and exterior can be very tricky, so it is essential that you are familiar with this aspect of your work. By bracketing exposures, you can ensure that you can produce high-quality photos of both the interior and the exterior of the property.
This technique can save you a lot of time and frustration on jobs. As a result, you can provide your clients with better-looking images and improve the quality of your work.
Taking Multiple Photo Shoots
Another great way to gain new clients is by shooting several different types of properties. This will give you a chance to show off your skills in many different light conditions and highlight your versatility as a photographer.
For example, if you’re working with a client who is selling their house at the end of a lease, then it will be a good idea to take a variety of photos of the exterior and the interior of the house. This will give you the opportunity to demonstrate your flexibility as a photographer and ensure that you can deliver high-quality photographs to your clients every time.
You can also take the same type of photo shoot during the day and at night to demonstrate your ability to create high-quality photographs in a range of light conditions. This is especially useful when you are shooting interiors for clients, as it will allow you to showcase your versatility without spending a lot of time and money on complicated lighting equipment.
Get a Real Estate License
You will need to have a valid real estate photography license if you want to work as a professional photographer. The license is required by law for anyone who wants to offer their services in this field and you should be able to get one through your local government.
The license will include a certificate of insurance. This will give you peace of mind that your business will be protected if anything happens during your work.
Obtaining the right insurance is vital for your business, as it will protect you from any accidents or damages that might happen during a real estate photo shoot. By obtaining the right insurance, you can also avoid having to pay costly medical bills if something does happen during a photo shoot.